Insights and advice about jobs and hiring in the Lehigh Valley.

Mastering the Art of Resume Tailoring: Crafting Your Personal Brand

Imagine your resume as a key, uniquely cut to fit the intricate lock of your dream job. Just as a locksmith meticulously shapes a key to match a lock, you must tailor your resume to align perfectly with the specific requirements of each job you pursue. This precision ensures that when a potential employer examines your resume, it not only fits but unlocks a world of possibilities.

Your resume is more than a document; it’s a narrative of your professional journey, a first impression, a personal brand. It’s not enough to simply update it; you must sculpt it into a bespoke masterpiece that resonates with each unique job application. This process may seem daunting, but it’s a critical step in showcasing your suitability for the role.

Carefully Review the Job Description

Understanding the Employer’s Needs

Every job is a unique tapestry of needs and expectations. Approach the job description like a detective, scrutinizing every detail. As David Epstein, author and speaker, suggests in his TED Talk, “Range: Why Generalists Triumph in a Specialized World,” versatility and adaptability are key. Your resume should reflect these traits by incorporating specific keywords and phrases from the job description, ensuring it speaks directly to the employer’s needs.

Highlighting Your Relevant Experience

Examine the job’s must-haves and nice-to-haves. Your resume should mirror these requirements, emphasizing your relevant skills and experiences. Align your narrative with the job’s responsibilities and required skills, making it clear that your professional journey has led you to this exact role.

Craft an Appropriate Summary

Creating a Compelling Introduction

Your summary is the gateway to your professional story. It should capture the essence of your candidacy, tailored to the job title and reflecting the skills and achievements most pertinent to the position. This section sets the tone, inviting the hiring manager to delve deeper into your tailored narrative.

Tailor Your Employment History

Narrating Your Professional Journey

Your employment history is not just a list of jobs; it’s a story of your growth and relevance. As suggested by Angela Lee Duckworth in her TED Talk on “Grit: The Power of Passion and Perseverance,” resilience and adaptability in your career path can be compelling. Tailor this section to highlight experiences that align with the job, focusing on responsibilities and achievements that resonate with the position’s requirements. Quantify your accomplishments to give a clear picture of your capabilities.

Customize Your Skills Section

Showcasing Your Relevant Abilities

Align your skills section meticulously with the job description. This is where you demonstrate that you not only meet the basic requirements but also bring additional competencies that set you apart. It’s about showing the employer that you’re not just a fit for the job, but an asset to the team.

Resume tailoring is an art form, requiring attention to detail, an understanding of the employer’s needs, and a clear presentation of your unique value proposition. By following these steps, you transform your resume from a generic document into a compelling narrative that speaks directly to the needs of your potential employer.

Ready to Get Your Dream Gob?

HTSS, Inc. is here to help you find your perfect fit in the Lehigh Valley. Contact us today find out what we can do for you!

CEO Letter

As a staffing and recruitment professional for over  30 years, I have seen many changes in the industry. Over that time, I’ve witnessed a transformation in the way organizations view staffing services. Today, we see more and more companies using staffing services as a strategic tool, rather than just for temporary fill-ins.

At HTSS, Inc., our focus is on helping companies create proactive workforce plans. Our goal is to help our clients use staffing strategically to increase capacity, overcome hiring freezes, access specialized talent, better manage increased workloads, and enhance overall productivity.

For our candidates, we help to uncover truly rewarding job opportunities—jobs that are a match to each candidate’s skills, and jobs that offer key experience and growth potential.

We look forward to strengthening our relationships with our current clients and candidates, as well as forming new and exciting partnerships in the future.


Pat Howells
HTSS, Inc.